Google's most significant competition is not any other search engine or advertising firm. It is Amazon Prime. Although in only a few places right now on the two coasts, Google Express is taking dead-aim on Amazon by providing same-day delivery from stores such as Costco, Staples, Walgreens, and many many more. You can sign up on the Google Express website to be notified when it is available in your zipcode.
Link to Google Express Website
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